University of Gothenburg

The Reading School

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The Reading School

Many representatives across the publishing fields describe the present editions of e-books as poorly designed and not fully exploring the new media potential. In 2015, The Reading School was initiated to encouraging a new experimental way of communication. With an open minded working environment we began to investigate of the act of reading – in this context ‘reading’ means reading text, images and our surroundings as well. Reading in our part of the world is often associated with the book as one unit, however in our investigation we’re focusing on new upcoming technology, in order to find different ways of mediate and re-mediate content.

The Reading School is a social platform to create workshops and talks, inviting the public to engage with these topics.

One event in the direction of The Reading School:

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On June 20th, 2017 together with Annual Report, we hosted a Skype talk session and screening with Jenna Sutela, followed by a round table discussion. The artist Jenna Sutela gave the talk Microbes I Have Known and Loved and screened the video work ‘Nam-Gut’ (the microbial breakdown of language).

Jenna Sutela lives and works in Berlin and Helsinki. Her installations, text and sound performances seek to identify and react to precarious social and material moments, often in relation to technology.

Most recently, she has been researching and working with Physarum polycephalum, the single-celled yet “many-headed” slime mold. Sutela’s project called Orgs juxtaposes the organism with organizational and spiritual charts.

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One topic:

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On the future of design ➤ article


“It’s becoming increasingly difficult to ignore the global challenges set before us. From climate change, to political and social unrest, to economic and social injustice, each of us has a responsibility to step up and consider how our design affects the products and experiences we create. Design can no longer afford to be used as an afterthought in any organization, and I would encourage all designers to take more proactive steps to redefine their roles beyond design to that of conscious and ethical decision makers. For instance, how do we design to remedy for the spread of global misinformation, or dissolve preset biases in our systems, or design for extreme weather conditions?

The design challenges ahead will be more complex and thus will require several disciplines, or even fields, to come together.” – Asta Roseway, fusionist at Microsoft

“Screen addiction, online abuse, fake news. These are all repercussions of intentional design decisions judged only on how well they kept eyeballs and thumbs on tiny screens. Whether they helped make us better-engaged citizens, more creative thinkers, or more caring human beings was beside the point. Time to get a new yardstick. We need to develop methods that allow us to think past the opposable digits of end users, to how our everyday interaction design decisions affect millions of people. We then need practical tools–just like the wireframes, journey maps, and service blueprints in our current work- to convert this approach into an honest-to-goodness practice.” – Sheryl Cababa, UX Design Director, of Artefact, designers of USAFacts and StoryboardVR

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On variable typography: TYPO Design Conference

TYPO Labs 2018: Berlin, April 12–14 ➤ read more

TYPO Labs aims to connect font engineers and practitioners with OS developers, CSS experts and academics. The purpose is to provide a platform for the exchange of best practices, advance the state of the art and encourage the integration of new type technologies into future digital communications.

Created for developers by developers, the third TYPO Labs will cover the full stack of font developments, including OpenType Variation, CJK deployment and type challenges in the field of VR and AR. Stay tuned for more information and follow us on Twitter.

❐  Header Image: The Reading School logo/ still from Jenna Sutelas video work ‘Nam-Gut’ (the microbial breakdown of language)

❐  Image x3: The artist Jenna Sutela gave the talk Microbes I Have Known and Loved and screened the video work ‘Nam-Gut’ (the microbial breakdown of language) at The Reading School in 2017.

Curatorial Selection: Hanna Bergman



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